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Archive for March, 2008

Court: Craigslist Not Liable For Discriminatory Ads


Court: Craigslist Not Liable For Discriminatory Ads

I ran across this news story when I was reading my email the other day. I thought it was important to share it with you because it really is an important court case for those that do advertising of any kind, especially in the United States.

Now that Craig’s List has been exonerated in this case, expect to see government entities go after those that post any type of discriminatory ads.

This should serve as a warning to all of us: not only should your ad be truthful, it had better meet the letter of the law.

In my next post, I’ll give you some tips on posting on Craig’s List. Although I’ve talked about this before, one of my readers asked about it again, and so I’ll write some more about it.

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Podcast: How To Launch A Product Using Your Blog


Podcast: How To Launch A Product Using Your Blog

Well, you haven’t heard from me much lately because I am still sick. I can’t seem to shake whatever is wrong with me, so I’m beginning to think it is my sinuses. I am, however, anxious to get back to work, so I’m going to just dig in and work because this has gone on long enough.

Anyway, I was reading my email this afternoon, and I came across this post from Yaro Starak. I am a big fan of his because he has really helped me with my blogging, and so I wanted to share this with you.

The podcast can be downloaded (it’s a 10MB file), or you can listen to it online.

In it, Yaro explains how he used blogging to take his income to $15,000 a month using his blog to create buzz for his product launch.

You can get all of the details on his blog.

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How to Start Your First Freelance Business


Although freelancing is a type of business you can start from home, it isn’t the only type of home business you can start.

First, with a freelancing business, you are usually starting a service business. This will require a certain amount of commitment on your part that isn’t always required with other types of home businesses.

Second, you need to really take a look at the skills that you have for starting a freelancing business. With a freelance business, you need to be an expert when you’re first starting out.

If you’re ready to start your first freelancing business, here are some steps to get you started:

1. Before you spend any money, before you build a website, you need to carefully plan your new business. This includes setting up your business books and bank
account, licensing, and assessing your skills accurately to see what type of services you can offer.

2. Once you decide what type of services you want to offer, you need to think about a website, as well as domain name and hosting. Although you may not think that you need an online presence if you are offering your services locally, you have a better chance of succeeding if you set up an online presence first. Here’s why:

Often many people will go online to do research for services, even if they are thinking of buying locally. By setting up an online presence, you can tell others more about what your business is about and answer basic questions. This will save you a lot of time because you won’t be answering the same questions over and over again, which can be very time consuming.

Also, you can add your website address to your business cards. Although this isn’t as "cool" as it used to be, it can still help you differentiate yourself from a lot of other businesses that do the same thing.

Fact is, over 50 percent of small businesses today don’t have a website. By having an online presence, you can spread your reach for your business and possibly expand.

3. When you’ve set up your presence, whether it’s online, offline, or both, then you need to start thinking about how you will market and advertise your business.

Different types of services can be better marketed different ways. You can use free  or low cost classified ads, both online and offline, flyers, business cards, bulletin boards or other ways can help you get the word out about your freelancing business.

4. After creating your marketing campaign, you want to test and track your campaign, as well as continue to market. Consistent marketing helps you continually get your name, as well as the name of your business, out there so that others know about you. If no one knows about you, you won’t find new businesses.

5. Look at new ways to grow your business. This can include adding products, adding new services, or even marketing affiliate programs. Look at your current line of services and see which services are doing best. The services that are doing well may even be another place where you can grow because you can raise your prices once you’re established.

By assessing your strengths and weaknesses, as well as creating a firm foundation for your business, you can quickly build a successful business that will earn you income for years to come.

Like these tips? Then sign up for my free online business ecourse, "How To REALLY Start Your Business in 30 Days", and get your business started today. Killer Marketing Arsenal – Free Internet Marketing Membership.

[nms:freelancing,5,0,0]

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How to Build an Info-Publishing Empire on the Internet (from your spare bedroom) With Kick-Butt Marketing Tactics

I stumbled across this guy when I was visiting the World Net Daily site. (OK, I admit it, I am an unapologetic conservative).

What caught my eye was his ad on a workout book. The book was all about getting stronger and using your own body weight to work out. So, I visited his site.

I’ve never heard of Matthew Furey, but his course, “51 Bull**** Ways to Make Money on the Internet” sounded interesting so I signed up.

If you haven’t read this course, I advise to go and grab it right now, especially if you are new to online business, or you’re looking for a way to expand. If you’re a writer, you want to read it too because he has some great ideas on blogging too.

Matt gives it to you straight, and his emails definitely aren’t a sales pitch. I’ll be saving all of these and rereading them because it gave me some great ideas for expanding my own business.

This course is free, and it’s definitely worth reading. You can grab it from the link above.

Honestly, I wish this is something I had written because it’s that valuable.

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Article Writing & Marketing Insights – EzineArticles Blog » Update Your Top 10 Most Viewed Articles

Christopher Knight, the owner of Ezine Articles, has a great post on his blog about how to get more from your article marketing efforts.

I never thought about updating my articles or rewriting them a little bit to get more out of them, but the fresher the information you provide for your potential customers, as well as readers, would be well worth the effort.

You can read his blog post on his site. Just click the link above.

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