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Archive for August, 2009

New JV Network to Help You Grow Your Business


Chuck Mullaney and Reed Floren have started a new joint venture social network called JVME.

It is absolutely free to join this network, and it’s a terrific way to grow your business and make more money from your business.

With the economy falling apart, the only hope that we have right now is for small business owners to band together and grow us out of this mess.

Give your business the competitive edge it needs and start growing your business now. Get started today:

JVME Network

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Job Search Engines That Work


Careers 101: Job search engines that work

I normally don’t post this kind of stuff on my internet marketing blog because it’s not really related.

However, I know that I probably have readers who would benefit from this information and are currently in the market for a job.

I hope you will find this information to be helpful, and for those of you who need it, I hope you find what you are looking for. Good Luck!

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How to Publish an Ezine for Your Business


For those who aren’t familiar with ezines, an ezine is an online newsletter. It may be published in either HTML or text, depending on how you want to send it to your subscribers.

The advantage of creating and publishing an ezine for your business is that it allows you to build a relationship with your site visitors as well as capture their email addresses to build a list. You may also use your ezine to help you promote your own products or services or affiliate programs.

To be effective, you want to include a wide variety of content. First, include articles, news, and product reviews related to your industry. Show your readers how you save them time by presenting them with information they might not otherwise find online. Educate your readers and give them information that they will find valuable.

Include relevant ads for products that complement what you offer. Show your readers a wide variety of solutions to their problems.

To get started with your ezine, the first thing you need to do is find an autoresponder system to send out your ezine. An autoresponder is a system that will allow you to automate the process of sending out messages to your list as well as automating the process of subscribing and unsubscribing.

Autoresponders also make you look more professional. Not only are you saving time here, you’re saving money. Your time as a small business owner is way too valuable to waste on manually adding and deleting subscribers from your list. Don’t waste your time here especially when there are solutions that will handle this for you, and they’re very reasonably priced.

Once you have selected your autoresponder system, write several messages to send to your future subscribers. Include articles, product reviews, and promotional messages. Mix these up and include about a 50/50 mix here. Space these messages out over several weeks. Although some will tell you to email your subscribers every day, many will unsubscribe because they get tired of being bombarded with messages. Put yourself in your subscribers’ shoes. How often would you want to hear from you? Once or twice a week is plenty.

Add the subscription code to all of the pages of your website. If you don’t have a website, then you may want to create a simple subscription page for your site. There is plenty of free software available to do this so you don’t need to know HTML.

Send out your ezine at least once a month, although weekly will give you a better response. Advertise your ezine in directories to help you get readers. Establish a relationship with your readers for long term business success.

Like these tips? Then read my internet marketing blog for more tips and strategies to teach you internet marketing. Get your free 23 page, “Internet Marketing Tips” Guide to learn internet marketing. You’ll also find 1000s of dollars in free ebooks and software to help you with your internet marketing tasks.

Jinger Jarrett is the author of “Internet Marketing for Free: The GUIDE,” available on Amazon.

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Why You Need to Publish an Ezine for Your Business


An ezine is an online newsletter. Ezines have been around in one form or another for years on the internet.

This is an easy and popular way to communicate with your readers because it allows you to build credibility and establish a relationship with readers.

Below are five reasons you want to create an ezine for your business:

1. Build a relationship with your site visitors.

Ezines are a great way to establish credibility with your readers because it gives them a chance to get to know you. The better they know you the more they are likely to trust you. You want your readers to trust you so that they buy from you.

2. Capture email addresses to build a list.

By capturing email addresses, you can recycle your traffic. Most who visit your site won’t buy from you on the first visit. It’s much easier to get others to subscribe to your list than it is to sell them a product. By contacting your readers regularly, you will eventually make the sale.

3. Increase your business revenues by offering advertising.

Advertising products or services related to your offerings gives you additional content for your ezine. It also gives you additional revenue by charging for including ads in your publication.

There are two types of advertising you may offer: ads in your ezine and solo ads. Solo ads are individual ads sent out by themselves. You may charge more for these than for an ad in your actual publication.

When offering advertising be careful though. You don’t want to offer advertising that is either unrelated to your topic or is a direct competitor to what you sell. Make sure these ads complement your own offerings and offer valuable resources to your readers.

Also, don’t send out too many solo ads or include too many ads in your ezine. You will alienate your readers by doing this.

4. Sell more of your products and services by offering more information.

You may offer your content in different formats: audio, video, and text. Content you may offer includes articles, product reviews, and product comparisons.

Mix up your content. You want to offer readers as much information as possible but don’t be afraid to presell readers on your products or services.

5. Ezines allow you to offer content readers can’t get anywhere else.

Include some exclusive content in your ezine readers won’t find anywhere else. Not only does this give them an incentive to subscribe, but it also gives them an incentive to stay subscribed.

If you’re looking for an easy way to build a list and build a relationship with potential customers, an ezine is an easy way to do it.

Like these tips? Then read my internet marketing blog for more tips and strategies to teach you internet marketing. Get your free 23 page, “Internet Marketing Tips” Guide to learn internet marketing. You’ll also find 1000s of dollars in free ebooks and software to help you with your internet marketing tasks.

Jinger Jarrett is the author of “Internet Marketing for Free: The GUIDE,” available on Amazon.

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