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Connect with buyers with Microsoft adCenter
SearchMarketing isn’t about reaching a lot of people; it’s about reaching the right people: Buyers. Through Microsoft AdCenter, you can reach out to 97 million MSN users, 83% of whom have recently purchased online.1 So sign up and start using adCenter,. (¹Source: Nielsen//NetRatings, June-07, US Home/Work Combined; Nielsen//NetRatings @ Plan, Summer 2007 Release.)
I haven’t been able to find a more up to date article than this one, but I definitely think that it’s worth reading:
MSN, Google Searchers Most Likely To Buy
Understanding Searcher Behavior
The more you know and understand about your customers, as well as your potential customers, the better you can meet the needs of your customers. Meet the needs of your customers, and they are more likely to buy from you. This is the best way to increase your website conversion.
With that said, it’s also a good idea to go where your customers are most likely to be. Quite frankly, in my opinion, MSN is probably the most undervalued search engines of the big three. Although it’s probably the smallest, I’ve also found it often to be the most relevant when I’m trying to find something.
Also, since it is smaller, you face a lot less competition in marketing your business. With less competition, you’re more likely to reach your visitors. Unlike Google Adwords, which is so highly competitive that it’s hard to find good keywords to market with now, you may find that MSN Ad Center is the solution you are looking for.
Super Affiliate Jeremy Palmer earns over $1,000,000 a year from affiliate programs, and he’s created a video on using MSN Ad Center and how you can get the most from your marketing campaigns.
It’s definitely worth watching if you use pay per click to market, and you’re looking for a more effective way to use pay per clicks to get traffic.
The video is free, and you can even download it to watch it offline.
MSN is also offering up to $50 in free credits, so you can try it out before you decide if this is right for you.
Microsoft adCenter $50 in free adCenter Credits Offer
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Get Up To $50 In Free Credits From Microsoft Ad Center
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