I have a guest article for you today from the owner of Content Crooner. Content Crooner is the submission service I use to submit my articles to the directories. For more information, click here: Content Crooner.

7 Types of Articles You Can Write for Varied Content

Article writing is a discipline of many facets. Different elements combine to make up a complete and successful piece. These include titles, sub-titles, introductions, body copy, and conclusions. Other elements involve literary, narrative, grammar, spelling and tone concerns.

In addition, under the umbrella “Articles” are the different types of articles you can write. When creating content you select an article type based on the message you wish to convey. You also consider the intended audience for your articles. The article type you choose must be one that presents your topic in the clearest way.

It’s important to consider your overall article marketing campaign as well. Your article distribution service submits your content to different publishers on a regular basis. Publishers love a variety of topics and a variety of article formats for their readerships.

To properly give information to your readers, you need to know the various article types. You can then blend your topic into the article format that best suits the information your audience needs. Here are seven types of articles you can write for varied content:

The “How To” Article

With this type of article you explain a process or system for doing something. This could be anything from how to bake bread, to how to make a kite. Your readers require easy-to-follow instructions that make learning something new stress-free.

It’s important in a “How To” article to clearly delineate the steps for accomplishing a task. Presenting your information with clearly numbered steps helps readers understand a process quickly. The use of sub-titles and bullet points also presents information in an organized fashion.

Your primary concern with a “How To” article is clarity. Your target audience wants simple, concise, logical, knowledgeable instruction. They are looking for the easiest way to do something that saves them time.

The Inspirational Article

Inspirational articles include narrative, and literary essay type pieces. These articles encourage and, of course, inspire readers. They help them to see the positives in life’s circumstances. An inspirational article can help a reader who is going through difficult times feel hopeful.

People from all walks of life often face similar circumstances. Through your articles you can offer advice and point them to additional resources. This aids them in embracing help to overcome the obstacles they face.

The Straight News Article

With a news article you present the five W’s to your audience in a direct way. This is objective who, what, where, when, why writing meant to give facts on a situation, event and such. News articles discuss current or recent news. This is general interest, political, business, industry, organization, sports and other types of news.

The Round-Up Article

Get out your lasso and rein in all the vital information you can. That’s what a round-up article does. You present a variety of opinions, data, statistics, forecasts, advice and the like with this article type.

An example would be an article on the latest marketing techniques for online success. You garner information from various online marketing experts. You’re “rounding up” useful information from different sources so your readers have it all in one article. In this way, there’s no need for them to search all over for this information.

The Review Article

People love review articles presented objectively. A good review article considers three or more products or services and talks about the advantages and disadvantages of each. A good review article helps a reader make an informed buying decision.

With a review article you don’t favor one product or service over another. This is “objectivity” coming into play. In a matter-of-fact manner you present the facts as pertains to each. You give good information and let your reader decide which product or service is best.

The List Article

The article you are reading right now is a list article. You have a list before you of the different types of articles you can write. With a list article you present related information. In essence, you give a brief description of each item on your list.

The “As Told To” Article

Do you know an expert who has an interesting story to tell? Do they cringe at the thought of writing? You can tell their story for them via an “As Told To” piece.

The article presents itself from the point-of-view of the expert, as he or she told it to the writer. The article does indicate that another person actually penned the piece. The reader gets authoritative firsthand knowledge presented effectively by a professional writer.

Familiarize yourself with the different article writing options available to you. Experiment with the different types as suits your diverse topics. Engage in article submission so this varied work reaches your target market. Build your audience through mastering the unique forms that comprise the craft of article writing.

To your success,

Kenneth Vogt

Kenneth Vogt is CEO of Content Crooner; a quality content distribution service. He is an established internet marketing professional and respected Web expert.
 
Discover how quality content is a driving force behind highly targeted traffic and improved page rank in our Free Report.

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Are you successful with your Internet business?

Better yet, do you think you are successful with your online business?

When most online entrepreneurs are asked with these questions, they often brush it off. This is because most of them, who have not yet realized the right way to succeed in Internet Marketing, continue to believe that the mere fact that they have a website is already enough to succeed on the Internet.

The truth is, they all end up very upset because they fail to realize the secret behind the success in Internet Marketing.

Having a website is not a guarantee that your online business will succeed. How will you succeed if people will not realize that your business exist online? The key to Internet Marketing is to get your business noticed.

An effective way to do this is to build an opt-in list. In fact, most of the people who are already experts in Internet Marketing will tell you that building a highly targeted opt-in list is the most effective and important tool in Internet Marketing.

Basically, an opt-in list is a list of email addresses of people who have agreed to obtain any kind of information from online businesses like you. The term “opt-in” means that you have their permission to send to them whatever newsletters, brochures, or promotions that you have in your online business.

It is extremely important that you have their permission first before you send them information because unsolicited emails will be regarded as spamming, which is an illegal activity on the web.

Because of the feasibility of building an opt-in list on Internet Marketing, most of the online entrepreneurs consider it as the most treasured tool online. They need this list in order to get the consumer’s attention and sustain interest.

By creating an opt-in list, you will be able to maintain solid contact with your previous buyers at the same time boost your sales because of the fact that you have a sure target market always ready to purchase items from you.

An opt-in list is considered to be the most important item for any Internet Marketer. In fact, if in case something bad happens like emergencies and catastrophes and they could only save one item, it would be their opt-in list saved on a backup disk.

Just imagine how Internet Marketers value their opt-in list…

If this is the case, then it must be really something, right?

So, for people who are not yet aware of the importance of building a highly targeted opt-in list and would like to know how to build them, here are some tips that could be very useful.

1. Decide on your niche market or your target market.

It is extremely important to know your target market in order to focus on something. It would be really confusing and time consuming if you will build an opt-in list with no particular market in mind.

Moreover, having a niche market would bring more focus on your marketing campaigns and would derive better results because you have directed your emails to people who would most likely be interested in them.

2. Be sure that your selected target market is available on the Internet.

The mere acquisition of a niche market is not a guarantee that you can already start building your opt-in list. Since, the concept of opt-in list is specifically generated to aid in the growth of the Internet Market of a particular entrepreneur, it is important to have a niche market that is available through the Internet.

The concept is basically simple, how can you promote your online business if your niche market is not available in the Internet?

Hence, it is extremely important to verify if your target market is available online.

3. Verify if your chosen target market is an income-generating market.

Building a highly targeted opt-in list will just go to waste if your niche market is not generating any income at all.

Try to verify their income-generating potential through the search engines, wherein you will find some paid ads related to the keywords you have searched. This would only mean that if somebody is willing to pay to advertise focusing on the same target market that you have in mind, chances are, you will be able to reap positive results on your target market.

4. Generate solutions to the problems of your target market by using Internet forums.

Using forums will help you determine the underlying solutions that will answer to most of your target market’s problems.

Through their posts and threads, you will be able to identify your target market’s problems and will be able to come up with great solutions. That, will also come very handy when you start building your opt-in list.

Indeed, the success of an online business or your Internet Marketing efforts greatly depend on your opt-in list.

As they say, the money is in the list, that’s why most businesses consider their opt-in list as gold.

Get your free lead capture page software here: Optin Page Generator

Unlike traditional businesses, where you need to have a physical location, a product and employees before you start to earn a single dollar, with online business all you really need is a computer and an internet connection.

“Affiliate Marketing” is the easiest way to start an online business and it involves helping others sell their products for commissions.

Affiliate marketing is an exceptional method of generating an online income, and even if you’re brand new to online business, you can start making money with simple affiliate strategies.

To begin, affiliate marketing does require work. While eventually you can set up a passive income system that will allow you to earn money with automated strategies, in the beginning stages of building your affiliate marketing machine, you will need to put the time and effort into its creation. Rest assured, as an affiliate marketer you will be rewarded with consistent profits for the time you invest in your business, however as with anything else, the more time you dedicate to creating your affiliate empire, the more money you will be able to make from various streams of income.

To make the process of setting up your affiliate business an easy one you will need a proven blueprint you can follow. A blueprint based on proven marketing strategies you can start using TODAY! A good blueprint for setting up an Affiliate Marketing business would focus of the following 5 elements:

1. The mindset of wealthy affiliates
2. The product selection process
3. How to setup your affiliate system
4. How to get targeted traffic
5. How to put it all together

This deceptively simple blueprint has a proven track record with many successful affiliate marketers. A recent survey among Internet marketers revealed that the one aspect of marketing most people are having problems with is generating traffic. Therefore, any good guide or course on Affiliate or Internet Marketing would include substantial information of how to generate traffic.

For more information, click here: Affiliate Startup Blueprint

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Affiliate Marketing is a simple method anyone can very easily utilize, that enables you to steadily grow a profitable online business, earning as much as you want!

To make the process of setting up your affiliate business an easy one you will need a proven blueprint you can follow.

A blueprint based on proven marketing strategies you can start using TODAY!

Affiliate Startup Blueprint

A good blueprint for setting up an Affiliate Marketing business would focus of the following 5 elements:

1. The mindset of wealthy affiliates
2. The product selection process
3. How to setup your affiliate system
4. How to get targeted traffic
5. How to put it all together

This deceptively simple blueprint has a proven track record with many successful affiliate marketers.

A recent survey among Internet marketers revealed that the one aspect of marketing most people are having problems with is generating traffic. Therefore, any good guide or course on Affiliate or Internet Marketing would include substantial information of how to generate traffic.

Affiliate Startup Blueprint

There’s one thing I’ve learned after being an affiliate marketer for several years online. You absolutely need to approach each marketing campaign as if you are promoting your very own product.

That is, honestly, what sets successful affiliates apart from those struggling to generate a few extra bucks in commissions. You see, while there are literally hundreds of thousands of affiliates online, how many names do you know off the top of your head? How many have left an impression, developed a brand and a name that is instantly recognizable by anyone venturing into the industry?

The one thing that these people did that really catapulted their efforts, was to attack each promotional strategy with such fierce competitiveness that there was very little anyone else could do to keep up with them. They developed websites, built lists around select markets, created extensive review sites, delivered high quality content and essentially developed an online business that was based on other people’s products, but in establishing a name for themselves.

When you have a name that people trust, you can promote anything and make money. If you simply jump into the industry and fail to develop that rapport with potential buyers, you are going to make things exceptionally difficult for yourself.

One thing that you need to keep in mind as an affiliate marketer, is that you are ‘temporarily working for someone else’. Yes, it’s true that you can set your own schedules, work as much or as little as you want to, although your bottom line will suffer if you’re not dedicated to the process, ultimately, all of the work that you put into generating commissions from affiliate products will feel as though you are lending your time to someone else.

And you are.

But here’s the thing: If you work to integrate a ‘ brandable system’ into your affiliate campaigns, where you are able to focus on building YOUR brand while exploiting the opportunity to make money with other people’s products, not only can you generate instant income without having to create your own product line, but when it DOES come time for you to go out on your own, you will have the name, the backing, the experience and the resources in place to be successful.

Think of affiliate marketing as a ‘earn as you learn’ experience. You are trading the opportunity to learn the ropes, to create a brand, to develop a reputation and a following, while you are being paid to do so in the way of commissions from each product you sell.

Affiliate Startup Blueprint

This week I’m running a series on affiliate marketing. This is the easiest way to get started with an online business because you don’t have to create your own product. This will save you a lot of time.

How to Setup a Profitable Online Business Without Breaking the Bank

Yes, it’s possible to create an online business and grow it step by step without investing a lot of money. Unlike traditional businesses, where you need to have a physical location, a product and employees before you start to earn a single dollar, with online business all you really need is a computer and an internet connection.

“What is the best way to start an online business?” you may ask – well, sure enough I have the answer for you. It’s called “Affiliate Marketing” and it involves helping others sell their products for commissions.

Affiliate marketing is an exceptional method of generating an online income, and even if you’re brand new to online business, you can start making money with simple affiliate strategies.

To begin, affiliate marketing does require work. While eventually you can set up a passive income system that will allow you to earn money with automated strategies, in the beginning stages of building your affiliate marketing machine, you will need to put the time and effort into its creation.

As an affiliate marketer you will be rewarded with consistent profits for the time you invest in your business. However, as with anything else, the more time you dedicate to creating your affiliate empire, the more money you will be able to make from various streams of income.

To discover how you can setup your own profitable online business, take a look at this guide “Affiliate Startup Blueprint“.

One of the secrets to getting the most from your article writing is the power of leverage. There are many ways to leverage your article marketing so that you get more traffic from your articles.

Below are seven ways to leverage your article writing for more traffic:

1. Outsource your article writing

Outsourcing is the most expensive technique to use to increase your article traffic. The reason is obvious: you will have to spend a lot of money to get a lot of articles written.

The best way to overcome this is to ask those you know who use articles to promote their businesses who they use to write articles. Try freelancing sites, as well as doing a search in the search engines.

2. Automate your article submissions

There are several things you need to consider here when selecting a submission service or submission software. The first thing to consider is which one you will use. Software won’t be practical if you use a Macintosh computer because most submission software is written for the PC.

Another factor is where you want to submit and whether you are building backlinks or looking for readers. I use a submission service that allows me to submit to top sites as well as hundreds of smaller quality sites to build my backlinks.

3. Use PLR articles

PLR, or private label rights, is content that you may rewrite in your own words. The disadvantage here is that unless you pay someone else to rewrite it for you, you’ll have to rewrite it yourself. The advantage is that it’s cheaper than hiring someone to write for you, and you don’t have to create your own ideas, just rewrite the content in your own words.

4. Rewrite your article using different presentation styles

There are many different types of articles, like How-To, Lists, Recipes, and others. I frequently use lists because they are easy to write, and you can easily turn each tip into an article and create a series for a free ebook.

5. Target the right keywords

If you write readers to find your article, then you need to choose keywords they are searching for.  Choose keywords that aren’t too competitive, get a fair amount of traffic, and searchers are looking for. There are lots of free tools available like Google Adwords External Tool.

6. Write an effective resource box

If you include irrelevant links, information readers don’t care about, or don’t give readers a call to action, chances are they won’t click through to your site. Give your readers an incentive to click through to your site by offering a relevant incentive and using a call to action.

7. Recycle your articles

There are so many ways to recycle your articles. One of the easiest is to expand your article and convert it to a free report. Many word processors now have PDF conversion tools, so it’s easy to convert your article.

You may also want to convert your article to video. There are many video tools available to do this. Recording your article as an audio is also another way.

If you want to get more traffic from your articles without really doing any extra work, then use these tips.

Like these tips? Then sign up for my free course, “$100 a Day System,” and discover how to make $100 a day writing articles. Earn a 6 figure income from your writing no matter what you write. Free ecourse: Marketing for Writers.

Tony Shepherd is a marketer that I’ve recently come across, and I have found his information to be quite valuable.

Even if you don’t read the entire article, click through his link at the end because he has a free report he wants to give you to help you get started in business.

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The Reality Of Quitting Your Job In 90 Days To Work Full-Time Online

- by Tony Shepherd

© Tony Shepherd

Quit Your Job in 90 Days

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I’ll say right here and now that I DIDN’T manage to quit my job and go full time online in 90 days…

It actually took me 97!

And that was from the point that I actually put my mind to it and said ‘OK – this is it – playing for keeps and no looking back!’

The secret to managing to quit your job and go full time into your own internet marketing business is down to two things:

1. Determination

2. Having a ’system’ in place.

I can’t give you the first one – that’s up to you.

It’s like quitting smoking. You try so many times using various methods, props and crutches, but the time you actually succeed in quitting is the time you finally decide to just DO IT.

So if you want to quit your job, the determination part is up to you I’m afraid.

But the SYSTEM that you’ll need to have in place – that all successful marketers have in place, to a greater or lesser degree is up to you.

Basically you need to install an ‘automatic process’ in your business that converts leads into subscribers, and subscribers into buyers.

And best of all it’s pretty easy to put into place.

For example you could offer a free report, then push your prospects through a sales funnel where they’re given options based on their needs and wants.

It should include upsells (they’ve bought one thing from you so why not just add a complimentary product to the basket)

And if they’re not interested in that product and decide to leave your site, maybe another of your products would be more suited to them.

You might have heard marketers talk about ‘the sales funnel’

But did you know that most marketers leave PILES of money on the table by not thinking about the process from their customer’s point of view?

For example if you’ve just subscribed to a newsletter to receive a free report, you’re less likely to spend $997 on a coaching program.

But the same prospect might well be interested in a DVD telling them how to build a simple blog and profit from it within 30 days, especially if it’s priced at $27, and advertised as a ’subscriber only discount’

There’s a very real art to building your system.

And the best way of all is to subscribe to other marketers lists, and to see how they do it….

If you like an idea you can use it yourself, and if something makes you angry or you feel like they’re just out to take your money, you know to avoid that idea when you build your own system.

The secret is to put yourself in the customer’s shoes.

Too few marketers actually do this.

Good luck.

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Tony Shepherd has just put togther a blueprint for building your own online system.

For a VERY short time you can get this for free (actual value $97)

Quit Your Job in 90 Days

Free free to reproduce this article to your own website/ ezine list.

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How to Create Content That Leads To Sales

By Jimmy D. Brown of “Affiliatenaire”

…………………….

If you look at the average site for any given affiliate, you’ll likely find a boring, tasteless smorgasbord of prefab content that was created more for search engines to read than it was for real people to read.

While that make aid in rankings, is it really going to do any good once someone sees the site listed and makes a visit?

Probably not.

What every affiliate needs to learn is simple -

** CONTENT IS KING ***

It’s content that leads to sales, not a strategically designed website that search engines temporarily find meets their ranking criteria.

So, let’s talk about that.

There must be a reason why some content is very good and some content is very bad; why some information is so enthralling that you can’t stop reading while other information is the cure for a sleepless night; why some words cause you to frantically take notes and some words cause you to take a break.

There must be a reason.

There is.

And that reason is this -

Quality writers approach content creation as a craft.

To be sure, some writers are just naturally gifted. They swing words like Tiger Woods swings a 5-iron. They can spot a good paragraph like Warren Buffet spots good investments. They write like Tom Hanks acts. Even though they practice their art form, it comes easy to them.

Then, there are those that swing words like Jimmy D. Brown swings a 5-iron. Paragraphs are like Black Tuesday. Their writing is the equivalent of the acting in a kindergarten cantata … and they aren’t nearly as cute and lovable as those 5 year olds. Content creation is a struggle.

The good news is this: by focusing on two key components all writers can create the kind of content that generates interest and demand.

Whether you’re writing ezine articles or paid products or anything in between, there are two components that you need to develop in writing your content.

Before I explain how to weave both of these components into your content, let me first explain the reality of why these components are necessary in the first place.

People read for two basic reasons -

1. They want to be ENTERTAINED. Many people read because they enjoy a good story. They settle into their favorite chair and John Grisham whisks them off to the courtroom for a legal adventure or Sue Grafton captivates their mind in a “whodunit” or Nicholas Sparks unlocks the emotions with a love story. Or, maybe they head to the bathroom with a copy of National Enquirer to read about a three-headed alien who’s been dating Lindsay Lohan, whatever, they read to be entertained.

2. They want to be EDUCATED. There are other times when people read because they want to learn something. That drain beneath the kitchen sink is leaking again; a dormant website needs traffic; mom is coming to her house for Thanksgiving. Whether it’s a do-it-yourselfer looking to improve his home or an internet marketing looking to drive visitors to her site or a young wife looking to impress her mom with a mouth-watering turkey, people read to be educated.

So, those are the two basic reasons why people read.

There will now be a test. Close your books. Put away your notes. No talking or looking at anyone else’s paper.

What are the two reasons why people read? (No peeking!)

If you said “to be entertained” and “to be educated” then you get to continue. If you said anything else, it’s time for an XBox 360 break or a stiff cup of java or whatever it is you do to get your mind in gear.

People read to be entertained and/or educated. And when it comes to the art of sharing information as a part of your business, including BOTH parts are important.

Listen to me carefully. This is the “ultimate” mastery of your craft -

To teach readers something desirable to them in a way that they find enjoyable.

That’s the goal. Put a great big bull’s eye right there. And fire away.

So, let’s talk about some specific practices for each of these two components. How can you make your content entertaining? How can you make it educational?

Content Component #1: Entertain. There are many, many ways to make your writing a form of entertainment. Briefly, let me point you towards 6 methods of engaging your reader and making the consumption of your content an enjoyable experience for her…

* Analogies. A great way to keep your content flowing is to use a few analogies. That is, you compare one item to another item. Sure, I could have said earlier “writing is easier for some than others”. But, with just a few extra words I instead said, “They swing words like Tiger Woods swings a 5-iron. They can spot a good paragraph like Warren Buffet spots good investments. They write like Tom Hanks acts. Even though they practice their art form, it comes easy to them.” Honestly, which is a better read?

* Humor. A little chuckle goes a long way when it comes to the enjoyment factor of reading. Most everyone likes to laugh. (My apologies to those of you who don’t enjoy laughing. You may skip this and go immediately to the section marked “Don’t Have A Sense Of Humor”). Earlier, I built upon the analogy of Tiger Woods by comedically adding, “They swing words like Jimmy D. Brown swings a 5-iron.” By affording them the opportunity, you naturally make the reading experience more enjoyable. Does this mean you should make every attempt to be Jay Leno? Of course not. It just means when you have a chance to say something in a funny way do it. Don’t use too much humor and stay away from offensive humor, but by all means insert light-hearted fun when applicable.

* Acronyms. Another idea is to organize your content by using an “acronym”. I’ve used many in the past: “How To Keep Affiliates A.C.T.I.V.E. In Your Program”, “How To S.E.T.U.P. A Web Site” and “How To I.M.P.R.O.V.E. Your Writing” are just a few. In these instances, the words “Active”, “Setup” and “Improve” were used to reveal the various parts of the content. Not only do people love them (I’ve always gotten great feedback), but it also allows you to have something original that is uniquely yours.

* Storytelling. In a recent paid report I wrote, I opened with a story about me selling Grit newspaper back in the early 1980’s and I tied it into the fact that this was an early form of the modern affiliate program model. A good story always engages the reader. Especially when it is relevant to the point being made. Keep them short (don’t launch into the great American novel – this isn’t Hemingway for crying out loud!) and lively and they’ll only enhance your writing.

* Editorials. Opinions are like noses … everyone has one. So, why not share yours? To be sure, you may want to steer clear of any controversies that might damage your reputation and business, but don’t be afraid to get personal when you write. Many times I’ve mentioned my faith in Jesus Christ in my content. I’ve jumped up on my soapbox and preached about using integrity in your business dealings. I’ve gave my thoughts on a variety of issues that were relevant to what I was writing. And, you know what, it always gets the reader more involved in the process of consuming information. Either they agree or disagree (sometimes strongly) with what I’m saying, but they continue reading because editorials are interesting. Share your thoughts.

* Revelations. A simple way to get someone reading deeper into your content is to make a statement of something you’ll be sharing later int he content. It’s so easy to do. If you read back to something I wrote earlier in this article, you’d find this statement: “Before I explain how to weave both of these components into your content, let me first explain the reality of why these components are necessary in the first place.” Do you see how that works? I set the table for what I’d be revealing shortly. I whet your appetite. Consciously or (more likely) subconsciously, you got the point that something desirable was coming later in the article. This isn’t a new concept. Think about every newscast you’ve ever watched: “Coming up later in the hour, we’ll show you how…” and “Up next we’ll share…” Building interest breeds enjoyment — especially when you deliver the goods later in the content.

So, those are just a few ways you can “entertain” your readers and make the consumption of your content an enjoyable experience.

But, what about the other component? How do you “educate” them? Let’s take a look.

Content Component #2: Educate. Certainly writers of all shapes and sizes know that the essence of “educating” a reader is to explain the subject matter in a way that can be clearly understood. That’s a given, right?

And certainly there are many ways to do this effectively. There isn’t a standardized formula that all content must adhere to in order to get it right. However, I do believe that there are three basic parts that should be included in virtually every piece of content written as far as those involved in selling information.

* Action Steps . If someone is intent on learning a process, they want to know the necessary steps involved in completing it. For example: If I want to learn how bake a cake, I don’t want a list of ingredients with the instructions “Mix these together”. I want a detailed, chronological list of what to do, step-by-step. Certainly, not all content is a “tutorial” (The very lesson you’re reading isn’t in step-by-step format) but, when applicable, always explain things in chronological, reasonable steps. Preferably, in 9 steps or less to avoid the appearance that the process is too difficult to be accomplished.

* Brainstorming. Two of your favorite words as a writer should be, “For example”. The missing element of most information products and associated content that I’ve read is the use of “examples” and “ideas”. Most people present some information and then leave it to the reader to figure out how to apply that information for their own use. That’s usually not a good thing. Instead, it’s important to provide as many different examples, case studies, ideas, etc. as possible to give the reader a good idea of how to accomplish what you’re suggesting. For example (Hmmm, bet ya didn’t see that coming, huh?): I could have simply said, “You need to entertain your readers” and “You need to educate your readers” and left it at that. Instead, I’ve been giving examples and ideas for doing each of these things. More than just information, readers crave application. They want to see the content in action; they want to see how they can use it themselves.

* Tips. Everything you write should have tips included. Everything. Tips come in many shapes and sizes: keys, tactics, techniques, ways, methods, options. As many of these as you can include in your writing, the better. All it takes is for one good idea that you’ve shared to satisfy the reader. If you share 10 ways to do XYZ and number 7 clicks with the reader, they’ll love you. It doesn’t matter what else you write in the content, they are happy because they learned something useful. Tips are the information publisher’s best friend. A veteran might read your material and already know 99% of what you’ve written, but that one tip on page 47 just floored them and they are esctatic. Share as many different tips as you can. Your readers will thank you later. Well, the grateful ones will.

So, there you have it, the two key components of your content. Don’t forget the goal with these:

To teach readers something desirable to them in a way that they find enjoyable.

When you begin to build THAT kind of content into your websites and blogs, you’ll have a site that will do more than impress the search engines, it will impress those who arrive at your site and take a look around.

Never forget this truth:  search engines don’t buy what you’re selling.  People do.

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Jimmy D. Brown is the author of “Affiliatenaire“, teaching you how to create big-time affiliate commission checks in only 1-3 hours each week.  Discover how you can get cash in the bank without a website, experience or even an idea! Visit Affiliatenaire for more information.

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